Good to be great
Printed from: Pest Control Forum
Topic URL: http://www.pestcontrolportal.com/snitz/topic.asp?TOPIC_ID=120
Printed on: 16 Oct 2006
Topic:
Topic author: NickA
Subject: Good to be great
Replies:
Posted on: 03 Dec 2005 10:43:30
Message:
This is the second year NPMA(Americas national Association) in conjunction with Bayer run.
Why are we in Britain treated badly, got sent details of last years presentations, very good.
Better Than Great - Good to Great II Kicks Off in Lake Las Vegas
Building on the success of last year's "meeting of the year", NPMA, in conjunction with Bayer Environmental Science, kicked off Good to Great II Wednesday afternoon at The Ritz-Carlton, Lake Las Vegas with over 225 attendees, twice the amount of registered PMPs as last year's meeting.
Heres a list of the speakers, this is premier division.
Good to Great II, sponsored by Bayer Environmental Science, continues until Friday afternoon, December 2, with more innovative leaders giving presentations including: Katrina Helmkamp, Terminix International; Raleigh Jenkins, ABC Pest Pool & Lawn Services; Mike Katz, Western Exterminator Co.; Edward Martin, Jr., Terminix Service Co.; James A. Ogle III, Lloyd Pest Control Co.; Chuck Steinmetz, former owner of Middleton Lawn & Pest Control and All American Termite & Pest Control Inc.; Richard Stevenson, Sr., Modern Pest Services; Butch Tilley, Home Paramount; and Alfred H. Treleven III, Sprague Pest Solutions.
NPMA has assembled some of the pest control industry�s leading innovators and asked them to share their insights, philosophies, defining moments, successes, and pitfalls that ultimately allowed them to transform their companies from good to great. Good to Great II is a series of �conversations� with open dialogues and the honest answering of information. Attendees are encouraged to maximize their time by networking with their peers, interacting with the speakers and asking questions that are value to them. "Good to Great II is a unique opportunity to learn the necessary strategies and tactics that enable transition, proving once and for all, that great management and great institutions are attainable, says sponsor Steve Burt, Bayer Environmental Science.
Today's presentations included "Better Than Great" with Mark Jarvis, CEO, The Steritech Group, Inc. and "Effectively Connecting with 21st Century Customers Through Marketing" with Tom Walters, Vice President/General Manager, Western Pest Services; and from Hulett Environmental Services, Inc., Tim Hulett, President and Greg Rice, Director of Marketing.
Prevention for protection
Reply author: Dusty
Replied on: 03 Dec 2005 14:05:44
Message:
Nick, I thought you would have realised by now that no other country exists in this world (unless they have oil reserves)
Don't feed them, get Rid of them
Reply author: NickA
Replied on: 05 Dec 2005 18:29:06
Message:
Heres an update on Gtb G.
LAS VEGAS � While some leading PCOs have grown their businesses by refining their operations, others have taken a more dramatic approach and reinvented themselves following a thorough assessment of service market trends. Home Paramount and Sprague Pests Solutions took the latter approach and leaders of these companies shared these stories at Good to Great II, sponsored by the National Pest Management Association and Bayer Environmental Science.
Brad Chalk, director of Sales & Marketing, for Forest Hill, Md.-based Home Paramount, pinch hit for Home Paramount CEO Butch (who fell ill) and discussed three areas the company is focusing on as it poises for future growth:
1) Retaining existing customers � Retain customers who move (and those who move into existing homes) and keep those customers contemplating leaving because they are dissatisfied with the service (or their perceived value of the service).
2) Expanding current customer base � This includes marketing to attract non-pest control customers and taking away customers from competitors. Lead generation and lead conversion are two areas critical to this success.
3) Growing Home Paramount�s commercial business. � To grow its commercial sector, which is relatively small in comparison to its residential sector, Home Paramount recognizes that commercial sales and service requires different employees than residential pest control. This also includes targeting cities Home Paramount believes are growing and will need more commercial services.
An increased focus on the commercial sector also is how Sprague Solutions reinvented itself. In 1983, Sprague�s service mix was 60% residential and 40% commercial. Today, that service mix is 98% commercial and about 2% residential. In �94 Treleven and staff evaluated the company�s strengths and weaknesses, specifically its personnel, and decided that more of a focus on commercial pest services was the best route for growth. �We had to figure out what we wanted to be and how to be better at it,� Treleven said. �We said the best way we can use our talents is to refocus on the commercial sector.�
Another are Sprague refocused on was creating an environment that embraced change. �One of my favorite sayings is �be uncomfortable being comfortable,�� Treleven said.
Day two also included presentations from Western Exterminator President Mike Katz, Lloyd Pest Control CEO/President Jamie Ogle, ABC Pest, Pool & Lawn Services President Raleigh Jenkins.
Prevention for protection
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