Smartphones have proliferated (over 7 million iphones in the UK, android growing at 500% this year), they�re cheap, usable and well connected. That growth has opened a new, mass market channel: Mobile.
For PCO�s that means something important: Both your customers and your technicians increasingly expect you to cater for them on mobile.
Sure, well built websites should work well on most common mobile platforms. If yours doesn�t, you might want to get it looked at because we�re heading for a crossover in the next 2-3 years where most browsing sessions will come from a mobile device.
Further to that, browsing on a mobile phone just isn�t the same (for many scenarios) as using a proper, fully native mobile app.
Customers (yes, yours too!) now expect data on the move. It�s not difficult to give them what they want. You can read more about mobile app development here.
